User Research & Validation Plan
Validation Strategy Overview
MedMinder Pro's success hinges on validating three core assumptions:
- Problem Severity: Do patients and caregivers experience medication non-adherence as a painful, frequent problem?
- Solution Fit: Will AI-powered root cause analysis and personalized interventions drive sustained engagement?
- Willingness to Pay: Will consumers pay for premium features, and will health systems pay for improved outcomes?
This 8-week validation plan combines qualitative interviews, quantitative surveys, and experimental tests to de-risk the product before significant development investment.
Key Assumptions to Validate
Problem Assumptions
| Assumption | Risk if Wrong | Validation Method | Target Evidence |
|---|---|---|---|
| Patients with 3+ medications miss doses at least 2x/week due to forgetfulness, side effects, or cost barriers | Critical | Interviews, survey | 80%+ confirm frequency and reasons |
| Current reminder apps fail because they don't address root causes of non-adherence | High | Competitive analysis + user interviews | 70%+ cite lack of personalization as reason for abandonment |
| Care |